Holly O'Driscoll

A Journalist's Perspecitve on Reno – Lifestyle, Business, Family

Category Archives: Branding

NBC’s Redesign — The Ruin of a Trusted Online News Site

Does anyone else out there hate the redesigned NBC News website? It looks like a Pinterest page … all big photos, no information. I am a self-proclaimed news junkie, veteran journalist … Continue reading

February 25, 2014 · 9 Comments

Share the Wealth of Customer Endorsements

When customers tell your story – by sharing how what you do helped their business – everyone wins. The customer wins – You’ve validated their importance to your business by … Continue reading

October 28, 2013 · Leave a comment

VizKinect’s eye-tracking system changes advertizing game

Incorporated on Sept. 17, 2011, VizKinect’s cutting-edge biometric eye-tracking system is set to VizKinect founder Norm Smith (right) and COO Ron Nichols flank the development team of Mbinya Ndonye, Bailey … Continue reading

June 16, 2012 · Leave a comment

Reno Rebuild invests in downtown

Founded in April by childhood friends who are now local business owners, Reno Rebuild Project captures a portion of every dollar spent at certain local restaurants and puts it into … Continue reading

June 13, 2012 · Leave a comment

Being part of the Conversation

Everyone has a role to play in bringing Nevada out of the economic doldrums — whether as a consumer, a business owner, an entrepreneur or an investor.  Changing the perception … Continue reading

May 10, 2012 · 1 Comment

Opportunity knocks — even when you don’t realize it

Doors open and close in our lives all the time.  People, places, jobs — changes leave us sad and simultaneously offer us a chance to grow, explore and evolve. My … Continue reading

April 27, 2012 · 1 Comment

Reno as a launching pad for entrepreneurs

My quest to reinvent myself in the post-newspaper world has taken a decidedly entrepreneurial turn.  Networking and continuing education open doors to opportunities that may blend my long history as … Continue reading

April 11, 2012 · Leave a comment
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