Holly O'Driscoll

A Journalist's Perspecitve on Reno – Lifestyle, Business, Family

Category Archives: Branding

NBC’s Redesign — The Ruin of a Trusted Online News Site

Does anyone else out there hate the redesigned NBC News website? It looks like a Pinterest page … all big photos, no information. I am a self-proclaimed news junkie, veteran journalist … Continue reading

February 25, 2014 · 9 Comments

Share the Wealth of Customer Endorsements

When customers tell your story – by sharing how what you do helped their business – everyone wins. The customer wins – You’ve validated their importance to your business by … Continue reading

October 28, 2013 · Leave a comment

VizKinect’s eye-tracking system changes advertizing game

Incorporated on Sept. 17, 2011, VizKinect’s cutting-edge biometric eye-tracking system is set to VizKinect founder Norm Smith (right) and COO Ron Nichols flank the development team of Mbinya Ndonye, Bailey … Continue reading

June 16, 2012 · Leave a comment

Reno Rebuild invests in downtown

Founded in April by childhood friends who are now local business owners, Reno Rebuild Project captures a portion of every dollar spent at certain local restaurants and puts it into … Continue reading

June 13, 2012 · Leave a comment

Being part of the Conversation

Everyone has a role to play in bringing Nevada out of the economic doldrums — whether as a consumer, a business owner, an entrepreneur or an investor.  Changing the perception … Continue reading

May 10, 2012 · 1 Comment

Opportunity knocks — even when you don’t realize it

Doors open and close in our lives all the time.  People, places, jobs — changes leave us sad and simultaneously offer us a chance to grow, explore and evolve. My … Continue reading

April 27, 2012 · 1 Comment

Reno as a launching pad for entrepreneurs

My quest to reinvent myself in the post-newspaper world has taken a decidedly entrepreneurial turn.  Networking and continuing education open doors to opportunities that may blend my long history as … Continue reading

April 11, 2012 · Leave a comment

Reno medical-facility design firm goes global

Holly O’Driscoll, 2/27/2012 Marie Wikoff of Wikoff Design Studios in Reno is carving out a niche in profitable field of medical facility design — and she’s becoming a part of Nevada’s … Continue reading

February 27, 2012 · Leave a comment

Laughter can rock your world, Steve Rizzo tells Reno crowd

Perspective is everything. So said comedian and motivational speaker Steve Rizzo today in Reno. Shifting our perspectives can rock our world — and change our trajectory in life and at work. As I … Continue reading

February 24, 2012 · 2 Comments

Entrepreneurs find help under new Reno banner

Navigating the maze of rules, laws, pitfalls and deal breakers involved in starting a business can stump — or slow down — even the savviest potential entrepreneur. A new umbrella coalition called … Continue reading

February 15, 2012 · 4 Comments

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